Future-proof your business with an omnichannel sales strategy. Find out why an omnichannel sales strategy is relevant for retailers, learn about the different sales channels and how you as a retailer can provide your customers with a tailored customer journey.
Multichannel vs omnichannel
The multichannel strategy initially developed in the wake of digitization: in addition to existing branches, online shops were opened and their sales activities were organized separately from their high-street counterparts.
